RB2B - Features, Pricing & What Users Say
RB2B identifies anonymous website visitors at the individual person level, helping sales teams discover and reach out to companies browsing their website (available in the US only).
What Makes RB2B Different
- Identifies visitors by person rather than just company, providing contact-level data
- Works with website traffic to generate leads without requiring manual list building
- Offers a freemium pricing model with no upfront commitment
- Designed for integration into existing sales workflows
- Focuses on converting anonymous site traffic into actionable sales opportunities
Key Features
- Anonymous visitor identification - Recognizes people visiting your website even when they don't submit a form or create an account
- Person-level data - Provides individual contact information rather than company-only data
- Lead generation from web traffic - Automatically captures leads from website visitors
- API access - Connects with other sales and CRM tools through API integration
- Dashboard insights - Displays visitor activity and engagement data in a centralized interface
- Easy setup - Minimal configuration required to start identifying visitors
- Lead enrichment - Adds additional data points to identified prospects
Pricing
RB2B operates on a freemium pricing model. Contact RB2B for current pricing details and to discuss which plan fits your needs - See current pricing
What Users Say
What users like:
- Easy setup process with minimal technical requirements
- Intuitive interface that doesn't require extensive training
- Effective lead generation from existing website traffic
- Simple integrations with popular sales tools and CRMs
Common complaints:
- Identification coverage is limited - not all visitors can be identified, depending on traffic volume and visitor data availability
- Effectiveness depends heavily on website traffic levels, making it less useful for sites with lower visitor counts
- Cannot identify all anonymous visitors, so results vary by industry and traffic source
The Company
RB2B is based in Austin, Texas, with a small team of 1-10 people. The company's founding date and additional team details are not publicly available. G2 rating information is not currently available for this tool.
Alternatives
- Clearbit - Identifies website visitors and enriches contact data with company and personal information
- HubSpot - Offers visitor identification as part of a larger CRM and marketing automation platform
- Leadfeeder - Converts anonymous website visitors into qualified leads with company identification
- Warmly - Identifies website visitors and provides sales intelligence for outbound prospecting
Frequently Asked Questions
What is RB2B?
RB2B is a B2B sales tool that identifies anonymous people visiting your website. Instead of only knowing that a company visited your site, RB2B attempts to identify the individual person behind that visit. This allows sales teams to follow up with specific contacts rather than reaching out to companies blindly. The tool works only in the US and relies on website traffic to generate leads.
How much does RB2B cost?
RB2B uses a freemium pricing model, meaning there is a free version available with the option to upgrade to paid plans for more features or higher identification limits. Specific pricing details for paid tiers are not publicly listed. Interested users should contact RB2B directly through their website to get pricing information for their specific needs.
Is RB2B worth it?
Whether RB2B is worth it depends on your specific situation. Users report that it works well for teams with high website traffic and those who want to automate lead discovery from existing visitors. However, reviews note that identification coverage is limited - the tool cannot identify every visitor. It is less effective for websites with low traffic volumes. The freemium option allows you to test the tool before committing to paid plans, which can help determine if it meets your needs.
What are the best RB2B alternatives?
Other visitor identification and lead generation tools include Clearbit (which also enriches contact data), HubSpot (which offers visitor identification as part of a full platform), Leadfeeder (focused on converting visitors to qualified leads), and Warmly (which combines visitor identification with sales intelligence for prospecting).